Spotlight on SLA NY 2015 Conference & Expo Keynote Speaker Zena Applebaum
SLA New York is pleased to have Zena Applebaum as keynote speaker for the 2015 Conference & Expo. Her keynote will arm us with new tools and perspectives on “Using Competitive Intelligence to Transform the Role of Information Professionals”. As the Director of Competitive Intelligence at Bennett Jones LLP in Toronto and a much sought writer and speaker on the topic, Zena brings a unique perspective to intelligence and market dynamics as a result of her experience in business development, data management, marketing, and corporate research.
Zena will provide attendees with a view of how Competitive Intelligence can be used by a wide variety of organizations from financial services to legal, advertising to foundations, media to medical, and beyond — in fact, into all the areas represented in the NY SLA membership. Continue reading
By Wendy Ball
This is one of three articles previewing SLA NY’s September 18th Conference and Expo at Baruch’s Vertical Campus. The other two can be found here and here. More information about the event, including how to register, can be found here. Follow @SLANewYork and #SLANY for news and updates!
An important part of the role of SLA President is to assess annually the ever-changing environment in which the SLA functions and to approve the association’s strategy in relation to it.
As President-Elect Jill Strand prepares to take over in in January 2015, she continues to study the evolving nature of the jobs and professionals that make up the world of library and information science and services, paying special attention to the role of SLA within that context. In her keynote speech at SLA NY’s inaugural conference and expo, entitled “Be Revolutionary: Taking It to the Next Level with Our Profession and Association,” Strand will explore key highlights and findings from the recent IFLA Trend Report and SLA/Financial Times Survey, framing her talk in terms of SLA national’s involvement in the continuously developing field and what that means for local chapters.
The day-long event, to be held at Baruch College’s Vertical Campus on September 18th, will serve as a great opportunity for members and non-members in the New York metro area to take part in intensive professional development and convivial networking while hearing SLA national leadership’s thoughts and observations up-close. Continue reading